Archive for May 18th, 2009
You know those extras on DVDs, where you can view scenes that were ultimately cut from the final edit of a film? Sometimes those provide a fascinating glimpse into what might have been. Occasionally, those scenes add another level of character or plot detail that heightens one’s appreciation for the work. What does that have to do with model kits? Well, sometimes product development is like that: many things might be developed that end up never being part of the final product, in some cases, entire product lines might make it through concept and mockup stage and never see the light of day. We hope to occasionally be able to highlight such lost treasures (or discarded trash, depending on your point of view), whether it’s concept work, product or packaging, both here and on our sister blog, foreverfunblog.com.
For starters, here’s an image of a version of the U.S.S. Enterprise NCC-1701-E packaging that actually made it all the way through a press proof. What’s the story? Well, most of our Star Trek packaging has 2 incarnations: a version with illustrated art for the hobby market, and a version with photo or digital art for the mass market. We had developed this packaging for the mass market version, but the kit only ended up being released to the hobby market. (So – this art is waiting in the wings should any of our mass accounts choose to carry it!)
The cool thing about this packaging is that it really shows off the kit nicely – those are shots of the actual buildup, enhanced with some Photoshop window lighting and phaser effects. As usual, Jim Small did a fantastic job putting together and finishing this kit, and provided the photography of the buildup as well. Jim has a great understanding of how to “pose” and light a kit for dramatic effect – I had to do very little digital tweaking to the ship itself. The flares and glows added to areas of the ship and the background are a part of our Star Trek packaging graphic vocabulary, and helps to provide a cohesive look to all our Trek packaging.